How to Create the Landing Page Layout

How to Create the Landing Page Layout

To create the Landing Page Layout you will need the following assets to start:

  1. A Category Banner image for each category (and in each language, as applicable)

  2. Copy for each Category section blurb

Note that a category can show in the navigation bar but does NOT need to be displayed in the category sections. You have to activate each category to add it to the landing page.

 

Navigate to SEARCH > ADMINISTRATION > INVENTORY CATEGORIES

Filter by country, then select the category you want to activate and/or edit. In the Landing Page column you can see which pages are currently set to display on the Landing Page. A category can say “YES” but not show up on the landing page. It must have an active SKU in the category to appear. PROMOTIONS is the one most likely to be affected by this.

Once inside of the category, click on the checkbox to activate the “Display on Category Landing Page” and expand more options to set up the landing page.

You will see multiple sections and some of these also have additional options that may appear when selected. Any copy and images added here become the “default” copy and images for the banner.

Any image or copy added in this section will be overridden by any copy or images added in the category TRANSLATIONS section. If you find that your category is displaying the wrong images, remember to check both places to remove affected copy. If you do not have a translation for a particular language, it will default to whatever is placed in this section.

RED: Add a category / featured image (additional options will appear when selected.)

GREEN: Default category copy blurb that will show in the description field of the landing page. If you want different copy to display for Business Partners, you can select the box and enter additional copy that will be displayed to Business Partners when they are logged in.

YELLOW: You can customize the button that shows below the default text.

ORANGE: There are multiple combinations of how to show the landing page content in each category. Our default view is 1 column for copy, 3 columns for products

FEATURED IMAGES (Category Banner) & LINK

When you select the “Add Featured Image” option, you will be shown the option to upload a desktop image and a mobile image. If you haven’t already created the images, use the template and instructions here to make your images.

Click on Select Files and upload an image for desktop and then for mobile.

Banners can be hyperlinked to specific SKUS or even to somewhere outside the store. Ideally we are not helping people leave the store, but you may want to hyperlink a banner in PROMOTIONS that links to the system to purchase a ticket to a Convention or Event. Use the Magic Link generator in KAdmin to create a link and place it here.

When creating a link in Magic Link, pay careful attention to not add a Sponsor as it could impact the proper referral attribution of a customer if you switch who the sponsor is by accident.

Once uploaded, you will be able to see a preview of your banners.

CATEGORY DESCRIPTION

Add your Category Description blurb in the “Category Description” field. If you have multiple languages in your market, this should be the default language you use. Translations will be added in a separate area and will override this content.

If applicable, you can create a second version of your blurb that may be targeted directly to Business Partners, which they will see when they are logged in, rather than the standard copy entered in the Category Description box.

The Category Description box can include HTML. We will be sharing some options on how this field can be utilized to display a lifestyle or promotional image alongside copy or in place of copy soon. Any images displayed need to be uploaded into the Image Resource Manager for them to appear correctly.

Example of a photo being used in the description box in place of text, or it could be in addition to text.

BUTTON TEXT

Add or adjust the copy in the Button Text box. See suggestions of what could be used here.

DESCRIPTION TEXT COLUMN SIZE & PRODUCT DISPLAY

There are several ways that you can layout each individual category on the landing page. We have chosen to have the default design be 1 column for text and 3 columns/spaces for products to be displayed. You may find you want to change this. We’d recommend experimenting in Sandbox with other designs as there are pros and cons to showing more SKUs and where / how to place text.

SAVE YOUR WORK

Once you have completed all of these options, then SAVE your work. Don’t click on TRANSLATE or you will lose your settings. You need to SAVE, then click on the category again, and then TRANSLATE to add images and copy for other languages.

After saving the page, you should now see a YES on the landing page column for the category you activated.


TRANSLATIONS

Go back into the same category to add any applicable translations

When applying translations, note that the copy and image(s) added on the main category page will default for any language that does not have copy and images added inside the TRANSLATE area, which overrides the default.

Due to this, if you load your default language (for USA, that would be English) on the main category page, we do NOT have to go into the ENGLISH area inside of TRANSLATIONS. If we don't want to lose our main default content, but want to run a promo or some unique temporary copy, if we added it in the ENGLISH language inside of TRANSLATIONS, it will override the main copy/images. Then just delete it when the temporary promo is over, to have the default content reappear.

When you click on TRANSLATE you will see all available translations for the category. Click on the Locale you would like to update. For our example, we will pick Chinese-US.

When you click on the Locale, you will see similar fields to what you completed for the main page.

 

Step through each section adding the translations for Category Description, Alternate (for Business Partners), Category Button and then upload images and create link if needed.

Save content, then, if you have additional languages to enter, simply select next language and complete same fields with proper translations and images, then save.


Once you have uploaded all of the content into each of your desired categories, you will then need to contact IT to have them activate the landing page functionality for you. It is just a few clicks of some settings to activate the page and will reflect within a few minutes of being enabled.

Don’t forget to reach out to IT to enable the landing page, or you will not be able to see it. You can give them a heads up that you will be wanting to activate it on a specific date, but you will want to preload all of your images and copy, or else you will have a large white screen on the landing page when it is enabled.

They prefer to activate this setting early in the day so that they can help trouble shoot if needed.

 

Congratulations! You have now set up your new landing page!